Pitti Imagine Uomo - Momaboma

Momaboma is one of the most interesting discoveries at Pitti. They started out making accessories out of cement bags and recycled paper. Now they have evolved to include old materials (have an old leather coat that you love but don't wear?), old magazines, and old advertising campaigns. Any thing you'd like to keep forever with you but restyle is withing their reach. Math papers, love letters, photos, and more can be transformed into a modern day accessory to carry with you always.

On Monday they are launching a new interactive website where customers can customize their own bag. One can send any paper or upload a graphic to became items that you carry with you daily.

This company is definetly one to watch and is expanding rapidly.